About Macali Advance

Meet Kevin, Founder of Macali Advance

Kevin is a lifelong entrepreneur.

He started his career caddying at age 12 and learned quickly that you had to work hard and hustle or not get paid much.

Fast forward, he worked for major companies like Wilson Sporting Goods and Procter & Gamble. 

He tired of corporate life and started the first of two entrepreneurial companies.

The first was a marketing firm that grew to nearly $3 million in revenue with more than 25 employees. Kevin saw firsthand the challenges and rewards of an entrepreneurial company. He successfully exited that first business.

Kevin then started a marketing coach, strategy and consulting business focused on small businesses.

He soon realized that most companies he called on couldn’t focus on marketing  because they were too often struggling with their own business. He needed a way to help them help themselves.

Kevin’s own coach suggested EOS® (Entrepreneurial Operation System®), and when he researched it, he instantly “got it” and saw its value. He knows most entrepreneurial companies will too — because like most good ideas and it’s simple and practical.  At the same time, EOS® is easy to understand, but sometimes difficult to implement on your own.

That’s why Kevin decided to go all in on EOS® and offer this complete and proven system to help entrepreneurs can the most from the businesses and frankly improve their lives by helping them implement a complete and proven system with simple, practical tools to help them do 3 things – Vision, Traction® and Healthy.


First getting your leaders 100% on the same page with where your organization is going and how it is going to get there.


Helping your leaders to become more disciplined and accountable, executing really well to achieve every part of your vision.


This means helping your leaders to become a healthy, functional, cohesive leadership team because sadly, leaders often don’t function well as a team.

So goes your leadership team, so goes the rest of your organization. Ultimately, we get to where your entire organization is crystal clear on your vision, much more disciplined and accountable, executing well, gaining traction, and advancing as a healthy, functional, cohesive team.

Focus on Quality

Specifically, Kevin helps entrepreneurial leadership teams that are


Open-minded, respectful & appreciative.


Growth-oriented, frustrated and want help.

Open & Honest

Willing to be open, honest and vulnerable.

Right Sized

Have 10-250 employees and are privately held.